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Mocks says that the athlete tag has a 65 character max limit. I am seeing here that -- clearly -- that it does not.
One response from dev: these are all styleguide limitations - not software imposed constraints
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This is a test of Athlete Tags. 

Look for text in 1 of 4 corners of the image.

New Arrivals - Clothing, Shoes & Gear

40 Items

Boys' UA Knit Warm Up Team Full-Zip
new

Boys' UA Knit Warm Up Team Full-Zip

Price: $50
Extra 30% Off + Free Shipping use code UAHOLIDAY
Boys' UA Freedom Rival Fleece Hoodie
new

Boys' UA Freedom Rival Fleece Hoodie

Price: $45
Extra 30% Off + Free Shipping use code UAHOLIDAY
Women's UA Knockout Tank

Women's UA Knockout Tank

Price: $35
Extra 30% Off + Free Shipping use code UAHOLIDAY
Boys' Armour Fleece® Full-Zip
Best Seller

Boys' Armour Fleece® Full-Zip

Price: $45
Extra 30% Off + Free Shipping use code UAHOLIDAY
Boys' UA Icon Fleece Hoodie
Best Seller

Boys' UA Icon Fleece Hoodie

Price: $45
Extra 30% Off + Free Shipping use code UAHOLIDAY
Women's UA Tech™ Twist ½ Zip

Women's UA Tech™ Twist ½ Zip

Price: $45
Extra 30% Off + Free Shipping use code UAHOLIDAY
Men's UA Unstoppable Vent Jacket

Men's UA Unstoppable Vent Jacket

Price: $120
Extra 30% Off + Free Shipping use code UAHOLIDAY
Men's UA Icon Fleece Hoodie
New Colors

Men's UA Icon Fleece Hoodie

Price: $60
Extra 30% Off + Free Shipping use code UAHOLIDAY
Men's UA Unstoppable Jacket
New Colors

Men's UA Unstoppable Jacket

Price: $110
Extra 30% Off + Free Shipping use code UAHOLIDAY
Boys' UA Drive Midlayer

Boys' UA Drive Midlayer

Price: $55
Extra 30% Off + Free Shipping use code UAHOLIDAY
Boys' UA Unstoppable Fleece Full-Zip
Top Gift

Boys' UA Unstoppable Fleece Full-Zip

Price: $80
Extra 30% Off + Free Shipping use code UAHOLIDAY
Men's Project Rock Brahma Bull Long Sleeve

Men's Project Rock Brahma Bull Long Sleeve

Price: $40
Extra 30% Off + Free Shipping use code UAHOLIDAY
Boys' Armour Fleece® Mega Logo Hoodie

Boys' Armour Fleece® Mega Logo Hoodie

Price: $40
Extra 30% Off + Free Shipping use code UAHOLIDAY
Boys' Armour Fleece® ¼ Zip

Boys' Armour Fleece® ¼ Zip

Price: $45
Extra 30% Off + Free Shipping use code UAHOLIDAY
Men's UA Expanse Specialist ½ Zip Hoodie

Men's UA Expanse Specialist ½ Zip Hoodie

Price: $100
Extra 30% Off + Free Shipping use code UAHOLIDAY
Men's UA Unstoppable Fleece Full-Zip
Top Gift

Men's UA Unstoppable Fleece Full-Zip

Price: $110
Extra 30% Off + Free Shipping use code UAHOLIDAY
Women's UA Launch Trail Long Sleeve

Women's UA Launch Trail Long Sleeve

Original price: $45, Sale price: $33.97
Extra 30% Off + Free Shipping use code UAHOLIDAY
Men's UA Vanish Energy Tank

Men's UA Vanish Energy Tank

Price: $40
Extra 30% Off + Free Shipping use code UAHOLIDAY
Men's UA Squad 3.0 Warm-Up Full-Zip Jacket

Men's UA Squad 3.0 Warm-Up Full-Zip Jacket

Price: $60
Extra 30% Off + Free Shipping use code UAHOLIDAY
Men's UA Expanse Quilted Shacket
Top Gift

Men's UA Expanse Quilted Shacket

Price: $120
Extra 30% Off + Free Shipping use code UAHOLIDAY
Women's UA Rival Fleece Collegiate Cropped Hoodie

Women's UA Rival Fleece Collegiate Cropped Hoodie

Price: $65
Extra 30% Off + Free Shipping use code UAHOLIDAY
Men's UA Tech™ Vent ½ Zip

Men's UA Tech™ Vent ½ Zip

Price: $50
Extra 30% Off + Free Shipping use code UAHOLIDAY
Men's UA Rival Fleece Hoodie

Men's UA Rival Fleece Hoodie

Price: $55
Extra 30% Off + Free Shipping use code UAHOLIDAY
Boys' UA Utility Hoodie

Boys' UA Utility Hoodie

Price: $45
Extra 30% Off + Free Shipping use code UAHOLIDAY