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Mocks says that the athlete tag has a 65 character max limit. I am seeing here that -- clearly -- that it does not.
One response from dev: these are all styleguide limitations - not software imposed constraints
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This is a test of Athlete Tags. 

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New Arrivals - Clothing, Shoes & Gear

70 Items

UA GPS Surge 4 AC
new

UA GPS Surge 4 AC

Price: $50
30% Off With Code UAHOLIDAY
Toddler Girls' UA The Future Is Mine Short Sleeve
new

Toddler Girls' UA The Future Is Mine Short Sleeve

Price: $100
30% Off With Code UAHOLIDAY
UA GPS Rogue 4 AL
new

UA GPS Rogue 4 AL

Price: $65
30% Off With Code UAHOLIDAY
Men's UA Playoff 3.0 Stripe Polo
New Colors

Men's UA Playoff 3.0 Stripe Polo

Price: $70
30% Off With Code UAHOLIDAY
Men's UA Drive 5 Pocket Pants
New Colors

Men's UA Drive 5 Pocket Pants

Price: $85
30% Off With Code UAHOLIDAY
Boys' UA Hockey Wordmark Short Sleeve
new

Boys' UA Hockey Wordmark Short Sleeve

Price: $60
30% Off With Code UAHOLIDAY
Women's UA Unstoppable Hybrid Pants
New Colors

Women's UA Unstoppable Hybrid Pants

Price: $75
30% Off With Code UAHOLIDAY
Boys' UA Box Camo Short Sleeve
New Colors

Boys' UA Box Camo Short Sleeve

Price: $75
30% Off With Code UAHOLIDAY
Men's UA CTG Warm-Up Layering Crew
new

Men's UA CTG Warm-Up Layering Crew

Price: $65
30% Off With Code UAHOLIDAY
Men's UA Vanish Woven 6" Shorts
Top Gift

Men's UA Vanish Woven 6" Shorts

Price: $50
30% Off With Code UAHOLIDAY
Girls' UA Play Up Shorts
Best Seller

Girls' UA Play Up Shorts

Price: $20
30% Off With Code UAHOLIDAY
Tech Polo
Best Seller

Tech Polo

Price: $45
30% Off With Code UAHOLIDAY
Play Up Shorts 3.0

Play Up Shorts 3.0

Price: $30
30% Off With Code UAHOLIDAY
Men's UA Drive Shorts
Best Seller

Men's UA Drive Shorts

Price: $70
30% Off With Code UAHOLIDAY
Men's UA Icon Fleece Cargo Pants

Men's UA Icon Fleece Cargo Pants

Price: $65
30% Off With Code UAHOLIDAY
Men's Project Rock HeatGear® Armour Leggings

Men's Project Rock HeatGear® Armour Leggings

Price: $40
30% Off With Code UAHOLIDAY
Girls' UA Rival Fleece Joggers
Top Gift

Girls' UA Rival Fleece Joggers

Price: $40
30% Off With Code UAHOLIDAY
Girls' UA Play Up Printed Shorts
Best Seller

Girls' UA Play Up Printed Shorts

Price: $22
30% Off With Code UAHOLIDAY
Men's UA Vanish Elite 2-in-1 Shorts

Men's UA Vanish Elite 2-in-1 Shorts

Price: $70
30% Off With Code UAHOLIDAY
SPORTSTYLE TRICOT JOGGER
Best Seller

SPORTSTYLE TRICOT JOGGER

Price: $59.99
30% Off With Code UAHOLIDAY
Women's UA Motion Ankle Leggings

Women's UA Motion Ankle Leggings

Price: $55
30% Off With Code UAHOLIDAY
Men's UA Boxed T-Shirt

Men's UA Boxed T-Shirt

Price: $160
30% Off With Code UAHOLIDAY
UA TUNED™ Golf Windup Sunglasses

UA TUNED™ Golf Windup Sunglasses

Price: $35
30% Off With Code UAHOLIDAY
Women's UA Fly-By 3" Shorts

Women's UA Fly-By 3" Shorts

Price: $30
30% Off With Code UAHOLIDAY