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Mocks says that the athlete tag has a 65 character max limit. I am seeing here that -- clearly -- that it does not.
One response from dev: these are all styleguide limitations - not software imposed constraints
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This is a test of Athlete Tags. 

Look for text in 1 of 4 corners of the image.

New Arrivals - Clothing, Shoes & Gear

41 Items

Women's UA Vanish Energy Long Sleeve
new

Women's UA Vanish Energy Long Sleeve

Price: $50
30% Off With Code UAHOLIDAY
Boys' Armour Fleece® Pro Hoodie
new

Boys' Armour Fleece® Pro Hoodie

Price: $50
30% Off With Code UAHOLIDAY
Men's Project Rock Heavyweight Tools Of The Trade Full-Zip
new

Men's Project Rock Heavyweight Tools Of The Trade Full-Zip

Price: $90
30% Off With Code UAHOLIDAY
Girls' UA Play Up Shorts
Best Seller

Girls' UA Play Up Shorts

Price: $20
30% Off With Code UAHOLIDAY
Boys' Armour Fleece® Full-Zip
Best Seller

Boys' Armour Fleece® Full-Zip

Price: $45
30% Off With Code UAHOLIDAY
Boys' UA Icon Fleece Hoodie
Best Seller

Boys' UA Icon Fleece Hoodie

Price: $45
30% Off With Code UAHOLIDAY
Men's Project Rock HeatGear® Armour Leggings

Men's Project Rock HeatGear® Armour Leggings

Price: $40
30% Off With Code UAHOLIDAY
Girls' UA Play Up Printed Shorts
Best Seller

Girls' UA Play Up Printed Shorts

Price: $22
30% Off With Code UAHOLIDAY
Women's UA Fly-By 3" Shorts

Women's UA Fly-By 3" Shorts

Price: $30
30% Off With Code UAHOLIDAY
Boys' UA Tech™ Woven Wordmark Shorts

Boys' UA Tech™ Woven Wordmark Shorts

Price: $25
30% Off With Code UAHOLIDAY
Men's UA Meridian Bomber Jacket

Men's UA Meridian Bomber Jacket

Price: $90
30% Off With Code UAHOLIDAY
Men's UA Rival Fleece Camo Printed Hoodie

Men's UA Rival Fleece Camo Printed Hoodie

Price: $60
30% Off With Code UAHOLIDAY
Men's UA Storm Revo Vest
Top Gift

Men's UA Storm Revo Vest

Price: $60
30% Off With Code UAHOLIDAY
Men's UA Unstoppable Fleece Shorts

Men's UA Unstoppable Fleece Shorts

Price: $70
30% Off With Code UAHOLIDAY
Men's UA Unstoppable Jacket
Top Gift

Men's UA Unstoppable Jacket

Price: $110
UA TECH GRAPHIC SHORT
Best Seller

UA TECH GRAPHIC SHORT

Price: $30
30% Off With Code UAHOLIDAY
Toddler Boys' UA Release The Beast Set

Toddler Boys' UA Release The Beast Set

Price: $40
30% Off With Code UAHOLIDAY
Boys' UA Vanish Shorts
Top Gift

Boys' UA Vanish Shorts

Price: $35
30% Off With Code UAHOLIDAY
Boys' UA Classic ¾ Baseball Raglan

Boys' UA Classic ¾ Baseball Raglan

Price: $12
30% Off With Code UAHOLIDAY
W's RIVAL HOOD

W's RIVAL HOOD

Price: $70
30% Off With Code UAHOLIDAY
Men's UA Unstoppable Fleece Full-Zip
Top Gift

Men's UA Unstoppable Fleece Full-Zip

Price: $110
30% Off With Code UAHOLIDAY
Women's UA Launch Trail Long Sleeve

Women's UA Launch Trail Long Sleeve

Price: $45
30% Off With Code UAHOLIDAY
Men's UA Squad 3.0 Warm-Up Full-Zip Jacket

Men's UA Squad 3.0 Warm-Up Full-Zip Jacket

Price: $60
30% Off With Code UAHOLIDAY
Men's UA Expanse Quilted Shacket

Men's UA Expanse Quilted Shacket

Price: $120
30% Off With Code UAHOLIDAY