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Mocks says that the athlete tag has a 65 character max limit. I am seeing here that -- clearly -- that it does not.
One response from dev: these are all styleguide limitations - not software imposed constraints
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This is a test of Athlete Tags. 

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New Arrivals - Clothing, Shoes & Gear

88 Items

Boys' UA Knit Warm Up Team Full-Zip
new

Boys' UA Knit Warm Up Team Full-Zip

Price: $50
30% Off With Code UAHOLIDAY
Women's UA Vanish Energy Long Sleeve
new

Women's UA Vanish Energy Long Sleeve

Price: $50
30% Off With Code UAHOLIDAY
Boys' UA Motivate 2.0 Long Sleeve
New Colors

Boys' UA Motivate 2.0 Long Sleeve

Price: $50
30% Off With Code UAHOLIDAY
Girls' UA Knockout Tank
New Colors

Girls' UA Knockout Tank

Price: $28
30% Off With Code UAHOLIDAY
Girls' ColdGear® Crew Long Sleeve
new

Girls' ColdGear® Crew Long Sleeve

Price: $45
30% Off With Code UAHOLIDAY
Women's HeatGear® Compression Tank
new

Women's HeatGear® Compression Tank

Price: $25
Men's UA Base™ 3.0 Hoodie
new

Men's UA Base™ 3.0 Hoodie

Price: $85
30% Off With Code UAHOLIDAY
Boys' UA Hockey Wordmark Short Sleeve
new

Boys' UA Hockey Wordmark Short Sleeve

Price: $60
30% Off With Code UAHOLIDAY
Little Girls' UA Everyday Leggings
new

Little Girls' UA Everyday Leggings

Price: $70
30% Off With Code UAHOLIDAY
UA Loudon Mini Backpack
New Colors

UA Loudon Mini Backpack

Price: $30
30% Off With Code UAHOLIDAY
Women's UA Vanish Elite Seamless Long Sleeve
New Colors

Women's UA Vanish Elite Seamless Long Sleeve

Price: $75
30% Off With Code UAHOLIDAY
Women's HeatGear® Rib ¼ Zip Long Sleeve

Women's HeatGear® Rib ¼ Zip Long Sleeve

Price: $60
30% Off With Code UAHOLIDAY
Boys' Pre-School UA Diverge Micro Big Logo Short Sleeve
New Colors

Boys' Pre-School UA Diverge Micro Big Logo Short Sleeve

Price: $40
30% Off With Code UAHOLIDAY
Men's UA Base 2.0 Crew
new

Men's UA Base 2.0 Crew

Price: $60
30% Off With Code UAHOLIDAY
Boys' UA Half Tone Logo Hoodie
New Colors

Boys' UA Half Tone Logo Hoodie

Price: $30
30% Off With Code UAHOLIDAY
UA Triumph Utility Tote
New Colors

UA Triumph Utility Tote

Price: $65
30% Off With Code UAHOLIDAY
UA Triumph Small Duffle Bag
New Colors

UA Triumph Small Duffle Bag

Price: $45
30% Off With Code UAHOLIDAY
Men's ArmourVent® Mesh Series 9" Boxerjock®
Top Gift

Men's ArmourVent® Mesh Series 9" Boxerjock®

Price: $45
30% Off With Code UAHOLIDAY
Women's UA Knockout Tank

Women's UA Knockout Tank

Price: $35
30% Off With Code UAHOLIDAY
Little Boys' UA Camo Everyday Graphic Hoodie
Top Gift

Little Boys' UA Camo Everyday Graphic Hoodie

Price: $50
30% Off With Code UAHOLIDAY
Men's UA Meridian ¼ Zip

Men's UA Meridian ¼ Zip

Price: $80
30% Off With Code UAHOLIDAY
Men's UA RUSH™ Sleepwear Ultra Comfort Heavyweight Long Sleeve

Men's UA RUSH™ Sleepwear Ultra Comfort Heavyweight Long Sleeve

Price: $40
30% Off With Code UAHOLIDAY
Men's UA Run True Leggings
Top Gift

Men's UA Run True Leggings

Price: $65
30% Off With Code UAHOLIDAY
Men's UA Unstoppable Vent Jacket

Men's UA Unstoppable Vent Jacket

Price: $120
30% Off With Code UAHOLIDAY