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Mocks says that the athlete tag has a 65 character max limit. I am seeing here that -- clearly -- that it does not.
One response from dev: these are all styleguide limitations - not software imposed constraints
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This is a test of Athlete Tags. 

Look for text in 1 of 4 corners of the image.

New Arrivals - Clothing, Shoes & Gear

64 Items

Men's UA Artist Series PCPG Short Sleeve
new

Men's UA Artist Series PCPG Short Sleeve

Price: $30
Men's UA Unstoppable Fleece Collegiate Full Zip
new

Men's UA Unstoppable Fleece Collegiate Full Zip

Price: $130
Men's UA Artist Series Unified Short Sleeve
new

Men's UA Artist Series Unified Short Sleeve

Price: $30
Men's UA Artist Series Abilities Short Sleeve
new

Men's UA Artist Series Abilities Short Sleeve

Price: $30
Women's UA Artist Series Abilities Short Sleeve
new

Women's UA Artist Series Abilities Short Sleeve

Price: $30
Women's UA Artist Series PCPG Short Sleeve
new

Women's UA Artist Series PCPG Short Sleeve

Price: $30
Men's UA Pride Short Sleeve
new

Men's UA Pride Short Sleeve

Price: $35
Men's Project Rock Freedom Long Sleeve
new

Men's Project Rock Freedom Long Sleeve

Price: $40
Women's UA Pride Short Sleeve
new

Women's UA Pride Short Sleeve

Price: $35
Women's UA Play Up 3.0 Shorts

Women's UA Play Up 3.0 Shorts

Price: $30
Women's UA Unstoppable Jacket

Women's UA Unstoppable Jacket

Price: $100
Women's UA Vanish 3" Shorts

Women's UA Vanish 3" Shorts

Price: $40
Women's UA Play Up 2-in-1 Shorts

Women's UA Play Up 2-in-1 Shorts

Price: $40
Men's UA Oversized Heavyweight Short Sleeve

Men's UA Oversized Heavyweight Short Sleeve

Price: $40
25% Off Can't-Miss Gifts use code COUNTDOWN
Women's UA Tech™ Twist ½ Zip

Women's UA Tech™ Twist ½ Zip

Price: $45
Women's UA Rival Fleece Shorts

Women's UA Rival Fleece Shorts

Price: $40
25% Off Can't-Miss Gifts use code COUNTDOWN
Women's UA Fly-By 3" Shorts

Women's UA Fly-By 3" Shorts

Price: $30
25% Off Can't-Miss Gifts use code COUNTDOWN
Men's UA Meridian Bomber Jacket

Men's UA Meridian Bomber Jacket

Price: $90
Men's UA Rival Fleece Camo Printed Hoodie

Men's UA Rival Fleece Camo Printed Hoodie

Price: $60
25% Off Can't-Miss Gifts use code COUNTDOWN
Men's UA Unstoppable Vent Jacket

Men's UA Unstoppable Vent Jacket

Price: $120
Men's UA Icon Fleece Hoodie
New Colors

Men's UA Icon Fleece Hoodie

Price: $60
Men's UA Unstoppable Fleece Hoodie
Top Gift

Men's UA Unstoppable Fleece Hoodie

Price: $100